Posts by Jay Weeks

Setting Your Digital Marketing Goals

What are your digital marketing goals? Do you have a good idea of what you are trying to accomplish with your digital marketing efforts? It is easy to get caught up in Facebook likes and Twitter mentions but in order to see a return on investment from your website you need to set concrete goals.…

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Key Responsive Web Design Principles

Now that we’ve talked about the benefits of responsive design and I’ve also shared some great responsive websites, it’s time to talk about the key design principles that make up a responsive website. Whether you are building your website from scratch or you are working with an existing design and trying to convert it, this…

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Video Marketing: Hire a Pro or Go It Alone?

Video marketing can be one of the most effective ways of marketing your business. It’s great for SEO and, when done correctly, can help you reach your target audience better than any other platform. So what are the downsides? Video can be expensive and complicated to produce. It often requires a lot of specialized equipment…

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