Marketing Strategy

Diversify Your Content Marketing Strategy

Let’s face it: Not everyone has time to read every blog post you write. Even if you are the best writer in the world and you write about the most interesting topics, it’s not always easy to get to every article. Content marketing can be extremely effective but if your content marketing strategy is to…

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Are You Wasting Your Time Blogging?

So you started a blog on your website because you heard it was great for SEO. Maybe someone told you that it was the best way to build traffic and that content marketing is the way of the future. If you’ve been blogging for any length of time and your traffic hasn’t improved you might…

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Getting Great Video Testimonials: Lessons Learned

We are currently in the process of shooting and editing customer testimonials for the Echosurge website. We just put the first few up on the homepage and you can check out the video below to see what our testimonial videos are looking like. Written testimonials are great, but sometimes you want to take it up…

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